Strategic Planning for Individual Artists: From Vision to Reality
Evolving your arts business begins with articulating goals that are ambitious, inspirational and accomplishable. You will learn how to use coaching tools that provide a foundation to the strategic planning process, keeping it grounded and solution-focused.
This workshop will cover:
- Strategic planning
- Mind-mapping, past, present and future
- Articulating goals in your stretch zone
- Using the GROW3 coaching tool to create a plan
- Thinking partnerships: peer coaching
Amy Kweskin is an internationally recognized non-profit management consultant specializing in organizational capacity building. She has worked with hundreds of arts and culture organizations in the US and with Third Sector charities in the UK to build leadership and management capacity through consulting, coaching, training and facilitation services. From 2005-2006 Amy was a professor of Arts Administration at University of Houston Downtown, inspiring her to pursue a research Fellowship with Americans for the Arts. In 2006 she relocated to the UK where she worked as Manager of Business Development for a national legal organization. Having returned to the Bay Area in 2008 Amy has begun the Doctor of Business Administration at GGU with a focus on building sustainable social enterprise. She earned an MA in Arts Administration from Golden Gate University and Bachelors Degrees in Cinema/Photography and English from Ithaca College.
